10 Digital Marketing Trends for 2018
The online landscape is growing at an exponential rate and here our infographic shows 10 digital marketing trends that has seen growth in 2018 and continues to grow.
Digital fosters intimacy with your customers too becasue you can tailor content for them through emails, remarketing campaigns and other social media outlets.
It’s not all about mobile though. Consumers are watching more online TV, streaming their music and buying more things online than ever before.
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- 78% express a desire to have personalised content
- 44% of mobile shoppers make purchases through their smartphones
- There is a huge increase in visual storytelling through images and video
- Marketers increasingly compete for social media relevance
- Online TV viewing frequency has increased 80.6%
- 54%. The number of businesses using facebook ads has risen
- Consumers spend 50% of their time on mobile devices
- Music streaming up 54%
- Massive increase in alternative payments
- HIgher adoption rate for mobile based payments
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