JUCRA Digital’s very own Justin Parks recently had the privilege of attending the 2020 Arctic Spas Dealer Seminar in the prestigious Moon Palace Resort, Montego Bay, Jamaica, where he was given the opportunity to discuss directly with 100+ Arctic Spas dealers from around the world, all things related to the digital marketing efforts, websites, social media and online marketing serviced by JUCRA Digital.
Over 100 Dealers in Attendance
The annual seminar is an extensive and grand affair attended by over 100 independent dealers and on this occasion, JUCRA Digital had worked hand in hand with Arctic Spas for months in advance to prepare a complete website rebrand and model redesign overhaul for the launch of the 2020 Arctic Spas hot tubs range.
This involved continued and dedicated digital consulting, various conceptual designs and revisions then test to find the right balance for effective user experience, search engine optimisation and responsive design and maintain a consistent brand identity.
We successfully completed this project ahead of time and the new site was launched at the seminar during the presentation to the waiting dealer network and had a very positive reception!
While there we also held various group workshops addressing upcoming plans for 2020, marketing efforts, our development schedule and got feedback on the dealers needs and requirements, frustrations and successes and give advice and input on digital aspects of their specific business as well as how they can benefit from working with Arctic Spas and JUCRA Digital to continue growing their dealership and business.
As is typical at these types of events we spent quite a bit of social time with everyone and have to say, enjoyed meeting new dealers and old acquaintances from across the globe. The conversations and ideas discussed have been noted and plans anew are being thrashed out to integrate these into the overall plan and marketing schedule.
Thanks to all the staff at Arctic Spas for such hard-working putting the event together and to all the dealers we look forward to helping you grow and expand your business this year and into the future!
As they say in Jamaica, YAA Man!
Find out more on the Arctic Spas Facebook page: https://facebook.com/arctic.spas.hot.tubs/
Who is Arctic Spas?
Arctic Spas are Blue Falls Manufacturing’s flagship brand of portable electric hot tubs, developed as a niche product for cold climates. The line is made and sold in Canada and exported to the United States, Australia, and Europe.